{"id":178,"date":"2016-09-29T16:03:14","date_gmt":"2016-09-29T07:03:14","guid":{"rendered":"http:\/\/nakano.sdm.keio.ac.jp\/?page_id=178"},"modified":"2019-04-05T15:19:07","modified_gmt":"2019-04-05T06:19:07","slug":"kotomono","status":"publish","type":"page","link":"https:\/\/nakano.sdm.keio.ac.jp\/en\/research\/kotomono\/","title":{"rendered":"Marketing \/ Global Product Value Creation"},"content":{"rendered":"
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Overview<\/h3>\r\n <\/div>\r\n
\r\n Creating various industrial-government-academia networks, Business Engineering Lab researches development of optimized business models based on consumer behavior analysis, in addition to social systems, and new global business models through value creation.\r\n <\/div>\r\n <\/div>\n

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\uff11\u3000Marketing<\/h3>\n

Business Engineering Lab proposes optimized business models and social systems based on consumer behavior analysis, using the lab’s collaboration research networks with companies (ex. automobile industry) and universities inside and outside Japan.<\/p>\n

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\uff12\u3000Product\/Value creation<\/h3>\n

Collaborating with various professional from industry, government and academia, Business Engineering Lab researches corporate system design with an aim to create new business models through globalization, and product\/value creation. The approach is likely to enhance the global competitiveness of Japanese manufacturing, altering the domestic orientation in manufacturing and elemental technology orientation.<\/p>\n

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<\/i>Global Product Value Creation Research Laboratory (Trans-domain research laboratory)<\/h3>\n<\/i>Global Product Value Creation Research Lab’s poster<\/a><\/strong><\/p>\n